SDR Training Course
Structured SDR training that combines learning with AI practice
Not another 40-hour video course. Guided learning paths across cold calling, email, LinkedIn, discovery, and advanced topics. Each module teaches the concept in 15-30 minutes, then immediately puts you into an AI practice session — a roleplay, email challenge, or LinkedIn drill — so you apply what you just learned.
6 learning channels covering every SDR skill
Start with Foundations, or jump straight to the channel you need most.
Foundations
The basics every SDR needs — prospecting fundamentals, pipeline math, CRM hygiene, and time management. Start here if you're new to sales development.
Cold Calling
Openers that earn attention, discovery questions that uncover pain, objection handling frameworks, and how to ask for the meeting. Includes AI roleplay sessions.
Email Outreach
Subject lines, personalisation at scale, multi-touch sequences, and follow-up cadences. Includes AI email challenges after each module.
Profile optimisation, connection request strategies, InMail frameworks, and social selling fundamentals. Includes AI LinkedIn drills.
Discovery
How to run a discovery call that qualifies properly — pain identification, impact questions, decision process mapping, and next-step commitment.
Advanced
Multi-threading, executive outreach, account-based strategies, and advanced objection handling for senior SDRs pushing into enterprise accounts.
Not another video course — learn, then practise immediately
Most SDR courses are 40 hours of video lectures followed by a quiz. You watch, you forget, you go back to doing things the old way. Research shows that passive learning (watching videos) produces roughly 10% retention after 30 days. Deliberate practice with feedback produces 75%+.
Our learning paths are different. Each module is short — 15-30 minutes of content. And at the end of every module, there's a practice session: an AI roleplay, an email challenge, or a LinkedIn drill that tests the exact skill you just learned.
This is the same method elite athletes, musicians, and surgeons use to build skill. Learn the concept, apply it under pressure, get feedback, repeat. It's harder than watching videos — but it actually works.
4 lesson types in every module
Each module mixes different lesson types to keep you engaged and ensure you actually retain what you learn.
Micro-lessons
Short, focused lessons that teach one concept clearly. Read in 3-5 minutes. No fluff, no filler — just the concept you need with examples.
Frameworks
Structured approaches you can apply immediately — SPIN, BANT, the 3x3 research method, the pattern interrupt opener, and more.
Exercises
Hands-on activities that test understanding — rewrite a bad email, identify the mistake in a call transcript, build a prospect list.
AI Practice Sessions
AI roleplay, email challenges, and LinkedIn drills woven into the learning path at the right moment — so you practise the exact skill you just learned.
Frequently asked questions
What should an SDR training program include?
A complete SDR training program should cover 6 core skill areas: cold calling (openers, objection handling, discovery, asking for the meeting), email outreach (subject lines, personalisation, sequences, follow-ups), LinkedIn prospecting (connection requests, social selling, InMail), discovery calls (pain identification, impact questions, qualification), pipeline fundamentals (prospecting math, CRM hygiene, time management), and advanced topics (multi-threading, executive outreach, account-based strategies). Our learning paths cover all 6 with structured courses.
How long does it take to train a new SDR?
Industry benchmarks put full SDR ramp time at 3-4 months. Structured training programs with deliberate practice can accelerate this significantly. Our learning paths are designed for 15-30 minute daily sessions. Each module teaches one concept and ends with a practice session — an AI roleplay, email challenge, or LinkedIn drill — so reps build skills incrementally rather than cramming everything into a multi-day bootcamp.
How is this different from traditional SDR training courses?
Most SDR courses are 40+ hours of video lectures followed by a quiz. You watch, you forget, you go back to doing things the old way. Our learning paths are different: each module is 15-30 minutes of content, and every module ends with a practice session — an AI cold call roleplay, email challenge, or LinkedIn drill that tests the exact skill you just learned. It's learn-then-practise, not learn-then-forget.
Can AI replace traditional SDR training?
AI doesn't replace SDR training — it makes it dramatically more effective. Traditional training teaches concepts; AI practice lets reps apply those concepts immediately under realistic conditions. The combination of structured learning (micro-lessons, frameworks) with AI practice (roleplay, email challenges, LinkedIn drills) produces better skill retention than either approach alone. It's the same principle behind flight simulators and medical simulations.
How do you measure SDR training effectiveness?
The most important SDR training metrics are: ramp time to first meeting booked, meetings booked per week, pipeline created, conversion rate from cold outreach to meeting, and skill scores across practice sessions. Our platform tracks XP, levels, and performance scores across all practice types — giving both reps and managers visibility into skill development over time.
What skills do SDRs need to learn first?
New SDRs should start with Foundations — prospecting fundamentals, pipeline math, CRM hygiene, and time management. Then move to Cold Calling (the highest-anxiety skill — building confidence early matters). Then Email Outreach and LinkedIn in parallel. Discovery and Advanced topics come after the basics are solid. Our learning paths are structured in this recommended order, but you can jump to any channel if you need to focus on a specific skill.
Keep exploring
Other features
AI Cold Call Roleplay
Practise cold calls with AI prospects from your market. 3 difficulty levels. Scored across 6 dimensions.
Email Challenges
Write cold emails to AI-generated prospect briefs from your ICP. Scored on subject line, personalisation, value prop, and more.
LinkedIn Drills
Craft 300-character connection requests to realistic prospect profiles. Scored on hook, personalisation, value, and CTA.
Company Playbook
AI builds your sales playbook from your company URL — ICP, personas, competitors, objections, and tone of voice.
Start your first learning path
Pick a channel, complete the first module, and practise what you learned with AI. Takes 20 minutes. No credit card required.